



The Vision Behind the Brand
Jiyaraais Founder
Meet Jiya Patel, the visionary founder behind Jiyaraais. With a degree obtained in 2008 and 18 years of industry experience, Jiya aspires to establish Jiyaraais as a global leader in luxury clothing. Having worked in the exports industry, Jiya’s passion for design led to the inception of Jiyaraais. Starting with block and digital prints, Jiya’s expertise and unwavering commitment to quality have elevated the brand to new heights.
Over the decades, her contemporary sensibility, deep understanding of the Indian customer and affinity for indigenous crafts have shaped the jiya aesthetic into a unique and much-loved one. Her designs are now synonymous with modern, global Indian chic, with a signature blend of lightness, practicality and femininity.
Our Mission
Our mission extends beyond borders. We are dedicated to serving clients worldwide, spreading the beauty of Indian craftsmanship across different cultures and continents. We also have a special commitment to serving Indians worldwide, showcasing our rich heritage through our elegant creations. With a goal of establishing one store per country, we aim to make Jiyaraais a global household name.
Our Vision
At Jiyaraais, our vision is simple yet profound. We strive to surpass expectations, going above and beyond to create designs that captivate and inspire. By setting new trends rather than following them, we aim to be pioneers in the industry, shaping the future of luxury fashion.
Our Values
At Jiyaraais, we uphold a set of core values that define who we are as a brand. Timely delivery is of utmost importance to us, ensuring that our clients receive their meticulously crafted pieces on schedule. We infuse each creation with a traditional touch, embracing our cultural roots while incorporating modern aesthetics. We take pride in our handloom weaving and the use of quality natural fibers such as silk and bamber, ensuring that our garments exude luxury and comfort.
Our Mission
Our mission extends beyond borders. We are dedicated to serving clients worldwide, spreading the beauty of Indian craftsmanship across different cultures and continents. We also have a special commitment to serving Indians worldwide, showcasing our rich heritage through our elegant creations. With a goal of establishing one store per country, we aim to make Jiyaraais a global household name.
Our Vision
At Jiyaraais, our vision is simple yet profound. We strive to surpass expectations, going above and beyond to create designs that captivate and inspire. By setting new trends rather than following them, we aim to be pioneers in the industry, shaping the future of luxury fashion.
Our Values
At Jiyaraais, we uphold a set of core values that define who we are as a brand. Timely delivery is of utmost importance to us, ensuring that our clients receive their meticulously crafted pieces on schedule. We infuse each creation with a traditional touch, embracing our cultural roots while incorporating modern aesthetics. We take pride in our handloom weaving and the use of quality natural fibers such as silk and bamber, ensuring that our garments exude luxury and comfort.
Designing Process and Conceptualization
Our designing process revolves around meeting our clients’ desires and expectations. We carefully listen to their preferences, striving to bring their vision to life. Alternatively, we harness our creativity and imagination to craft unique designs. Starting with sketches and illustrations, we collaborate closely with our clients, adapting and refining the design until it perfectly captures their essence. Once the design is approved, we commence the meticulous process of material selection, dyeing, handwork, embroidery, and stitching.